Hi, i'm Nidhi

My background blends logic and creativity: I studied computer science, dove into HCI, and ended up somewhere between design research, business analysis, and interaction design. I’ve designed for farmers logging crops, pharmacists juggling workflows, and customers trying to move money fast. The thread through all of it? Clarity, empathy, and structure.

I didn’t stumble into design — I quietly critiqued it for years before I had a name for what I was doing. From admiring the balance of a library’s layout to wondering why a checkout button felt “off,” I’ve always been drawn to the hidden logic behind good experiences.

Now, I design with purpose. I simplify systems that feel overwhelming, map out messy flows until they make sense, and ask a lot of questions—because people deserve tools that work with them, not against them.

When I’m not untangling digital problems, you’ll find me propagating houseplants like a proud plant parent, painting with acrylics, cooking up Indian meals from scratch, organizing (everything), or chasing the perfect pickleball rally.

Based in Vancouver, Canada